The Details
challenge: The four-panel media kit contains all the information an
advertising client needs however it's quite tedious to slog through. How can it be improved upon? I
replaced many paragraphs with infographics and icons.
company: MapWest Publications
software: Id, Ps, Ai
my role:
- Reorganized information
- Some copy editing
- Restructured content
- Created infographics
- Estsablished new palette and fonts
